Access our extensive and established channel sales network
Identify opportunities that add value
Achieve your biggest development goals
With the widest range of qualified buyers, you can sell your project fast and achieve an outstanding profitable outcome
With a custom sales and marketing road-map from ARG, we get your project in front of the widest range of qualified buyers so you can reduce your cost of sale, your marketing spend and increase the project’s profitable outcome.
We exist so you achieve your biggest development goals
From the location selection and design of the building to the last finishing touches and property management.
We are with you for the entire development journey.
Take the guesswork
out of property development
Leverage our deep insights of new and off-the-plan products and develop a project that will sell fast and yield greater returns.
Get the most out of your advertising budget with measurable marketing that targets the right buyers.
Successfully launch your project to owner-occupiers and access investors through our extensive channel sales network.
We guide your buyers through the contract and construction process to ensure a smooth transition to settlement.
HOW WE HELP
Long established & recognised channel sales network
Selling a project off-the-plan is not without its challenges. But there are many ways we can work with you to create a custom road-map and de-risk your project.
One of the key ways we accomplish this is through our long-established channel sales network.
We work with a vast network of accountants, financial planners and wealth advisors who have a healthy client base of investors looking for the best property investment opportunities.
Channel sales could be the right option for you if you want to:
- Reduce the expense of advertising and marketing
- Quickly achieve presales before going to the retail market
- Reduce the length of time on market
- Achieve presales sooner to start construction
- De-risk your project
Create a project that suits market demand
There’s a lot to get right when it comes to property development. The key to your success is creating a project that meets what the market demands.
Leverage our in-depth knowledge of what sells and your project will prosper. We can help you make important decisions at each stage of the development.
- Acquisitions
- Feasability
- Design advisory
- Market comparison
- Pricing
- Sales strategy
Direct Sales
Reach local first home buyers, downsizers, upsizers and local investors with a direct sales approach. An alternative to channel sales, direct sales can reduce your average cost of sale and capture more buyers.
Direct sales require more budget allocated to advertising on media such as Realestate.com.au, Domain, Google, Facebook and Instagram, to name a few. We work with the best in their field to reach targeted buyers and generate cost-effective qualified leads. We manage the entire process, including an on-site sales specialist ready to guide your purchaser through to a sale.
Branding and Marketing
Enhance your project’s appeal with expertly crafted branding and marketing strategies grounded in experience and market insight. Whether targeting first home buyers, downsizers, upsizers or investors, our messaging speaks directly to their needs to drive sales. Avoid costly errors and rely on our proven approach to maximise your marketing investment and lead conversion.
- Logos & marketing collateral
- Sales suites
- Signage
- Advertising
- Email marketing
Full transparency with in-depth reporting
Weekly in-depth sales and marketing reports ensure transparency and inform important future decisions and actions.
In addition, as key project milestones are reached, information is shared in detail and with clarity, and regular status updates are the norm.
At ARG Property, we know that you want to be confident you will achieve an outstanding outcome as you sell your residential development project.
To do that, you need a solid sales and marketing strategy. The problem is, it’s hard to find a team that can achieve sales promptly, reduce commissions and reduce marketing costs. You could be left feeling, ‘there must just be a better way’.
And we couldn’t agree with you more. We believe with the widest range of qualified buyers, you can sell your project fast and achieve an outstanding profitable outcome.
We understand that with all property development you want to minimise risk.
To achieve outstanding sales results, you can trust our years of experience in the property industry across the entire development, planning, construction, sales and property management/leasing process.
- We’ve helped Australia’s most reputable builders and developers successfully sell their projects off-the-plan many times before.
- We hold a large database of pre-qualified investors, accountants, financial planners and wealth creators ready to buy your product.
We are very selective in the properties we take on
We won’t say yes just to build our stock list. We’ll only say yes if we’re certain we can find purchasers interested in your product.
We understand the construction process
Partnering with us is risk-free – no allocations are required
Our success is proven
Tailored marketing for varied housing options
House & land
ARG have sold thousands of H&L packages across Australia and over many years developed close relationships with many of Australia’s largest land developers and builders.
Townhomes
Multi-level, attached homes, typically located in urban or suburban areas, provide a balance between the space of a house and the convenience of apartment living. ARG offers comprehensive marketing campaigns that resonate with buyers, driving demand and accelerating sales.
Apartments
Individual units within a larger building, often favoured for their modern amenities, communal spaces and convenient locations. We create targeted marketing strategies that showcase lifestyle benefits and amenities, resulting in hundreds of sales.
Duplex/Dual occupancy
Properties that consist of two separate dwellings on a single block, often appealing to investors or extended families. We provide tailored solutions that highlight the unique value propositions of these properties, ensuring quick and successful sales.
Specialist Disability Accommodation
SDA is designed for people with extreme functional impairment or very high support needs, providing accessible and specialist features. We bring these features to the forefront of our marketing to target audiences with diverse needs.
Case Studies
Victoria Square
Footscray VIC
140+ ARG Sales
The Establishment
Canberra ACT
105+ ARG sales and
counting in 2024
West Side Place
Melbourne VIC
140+ ARG Sales
Black Diamond
Canberra ACT
105+ ARG sales and
counting in 2024
Wova
Canberra ACT
105+ ARG sales and
counting in 2024
Bayside Residences
Burpengary QLD
All townhouses strategically sold off-plan by ARG via off-market campaign within days of release
Tortora Residences
Beaudesert QLD
All 79 townhouses strategically sold off-plan by ARG via off-market campaign within
days of release
Moray House
Southbank VIC
50+ ARG sales
within 30 days
Thorn Residences
Ipswich QLD
Complete sell-out
by ARG off-market
via its channel network
within 4 weeks of launch
Tempo
Box Hill VIC
35+ ARG sales
within 60 days
Cassowary Court
Caboolture QLD
All 38 townhouses strategically sold off-plan by ARG via off-market campaign within
days of release
The Ambrose
Milton QLD
31 ARG sales
over 6 weeks
Motif
Geelong VIC
30+ ARG sales
within 30 days
R.Iconic
Box Hill VIC
30+ ARG sales
Park Quarter
Melbourne VIC
30+ ARG sales
within 30 days
The Park House
Abbotsford VIC
30+ ARG sales
over 3 months
City View
Townsville QLD
33 ARG Sales sold out
within 6 weeks of launch
Melton View
Townsville QLD
30 ARG Sales sold out
within 6 weeks of launch
Rubix
Darwin NT
30 apartments sold
off-market by ARG via
channels in just 2 weeks
Bona Vista
Mackay QLD
15 ARG Sales ARG offered a quick sell-out off-market via channels within 4 weeks of launch
A master agent plays a pivotal role
Below are the key responsibilities and functions typically associated with a master agent.
By overseeing these aspects, a master agent ensures that a project reaches its target market effectively, maximises sales potential and meets the expectations of all stakeholders involved.
+-
Managing Direct Leads
The master agent handles inquiries and leads from prospective buyers who show direct interest in the project. This includes providing information, conducting site visits and assisting with the buying process.
+-
Local Agent Relationships
The master agent oversees and coordinates with local real estate agents to expand the project’s reach within the local market. This involves training local agents, providing marketing materials and ensuring that they are well-informed about the project to effectively promote it to their clients.
+-
Network of Builders
A master agent maintains and manages relationships with a network of builders who may be involved in the project. This network can offer prospective buyers a range of building options and customisation possibilities, enhancing the appeal of the development.
+-
Project Coordination
The master agent acts as a central point of coordination for all stakeholders involved in the project including developers, financial institutions and legal teams. This ensures smooth communication and efficient progress throughout the development and sales phases.
+-
Marketing & Sales Strategy
The master agent develops and implements comprehensive marketing and sales strategies to ensure the project’s success. This includes digital marketing campaigns, events, promotions and collaboration with advertising agencies.
+-
Channel / Off-Market Groups
The master agent works with various channel groups (also known as off-market groups) that specialise in selling properties through alternative means, such as investment networks, international buyers or bulk sales to institutions. These groups often have their own marketing and sales strategies, which the master agent coordinates and integrates into the overall sales plan.
Industry leading partners
We have achieved success for some of Australia’s most reputable builders and developers. With proven results across a range of residential property developments that include; masterplanned communities, house and land packages, townhomes, terraces, and apartments, duplex / dual occupancy, specialist disability accommodation (SDA).
Sell your project fast and achieve an outstanding profitable outcome.
With a custom sales and marketing roadmap from ARG, we get your project in front of the widest range of qualified buyers so you can reduce your cost of sale, reduce your marketing spend and increase the project’s profitable outcome.
Your path to project marketing and sales is simple
Get in touch
Tell us about your project and the sales targets you need to reach.
Get a custom sales and marketing road-map
We will create a road-map unique to your specific goals and requirements that ensures success.
Sell out and celebrate
We are committed to offering you an end-to-end sales and marketing process to produce outstanding outcomes. When you win, we win.
Ready to do property differently?
Use our experience to our advantage.
